Whether you are crushing rough terrain on your mountain bike, sprinting at a neck breaking pace, or standing on skis 12 thousand feet in the air, your body movement starts in your feet. While there is an ideation in the athletic community that says “pain is weakness,” athletes do not need to live in pain. Creating a unique, custom-fit insole that is not only specific for your sport and particular movements, but your own body is an investment in yourself and your performance. (Technical aspects highlighted here or just bullet points with basic information)
“Investing in Yourself Is the Best Way to Find Success.” ~ Warren Buffett
Everyone has a “why,” and it simply means what drives you? As an athlete, you are most likely constantly looking ahead to achieving that next goal and personal record. You most likely put in an extraordinary amount of time or effort to achieve your goals. While goals can certainly lead to success, some things are simply out of an athlete’s control such as the blueprint of their body and how it functions.
What if I told you if you move with a “one-size-fits-all” mentality it can lead to higher risk of injury? This is where science comes in. While you certainly can’t change your genetics in terms of your body type, gait, and muscle movement, you can change the way your body adapts by making one small change, and this small change happens from the ground up and can give you a natural competitive edge!